Fashion Bloggers Uncover The Best of Cyber Monday on Canopi.me

There comes a time in every girls life where she has to make a decision… to fight or not to fight… for shoes. And last night at 2 a.m. my decision had been made. I weaved in and out of a storming crowd of women. You know the ones, you’ve seen them in the SNL skits right next to Oprah’s audience, and I’m pretty sure they were all there.

After discovering a pile of shoe boxes stacked 4 feet high, I turned the corner and victoriously started running in slow motion with 3 boxes of boots secured in my hands while Queen’s “We Are The Champions” played over the loud speaker. Alright, lets be real. Christmas music was playing over the loud speaker.

Luckily for you, Canopi saves you from having to make a decision. Instead fashion bloggers uncover the best Cyber Monday deals while you shop from the comfort of your own home minus all the crazies. Seems like a much more logical scenario, right?

On Sunday or Monday while your browsing the web stop by Canopi.me and click on Mission: Cyber Monday to see the top Cyber Monday posts featuring deals uncovered from fashion bloggers all across the web!

You get a deal and you get deal… Everyone gets a DEAL! Just call me the Oprah of the web.

Occupy Fashion Week… And Be the 1%! How Fashion Bloggers Can Get Into New York Fashion Week! (We’ve Got the Step by Step Details.)

Having come from the Midwest, it’s not uncommon to hear people talk about fashion week as if it’s one of those far-fetched dreams none of us will ever be able to achieve. The truth is if you’re a blogger, it’s not all that difficult. I’m here to break the rumor that only New Yorker’s with money, fashion editors like Anna Wintour, or socialites of Olivia Palermo status can get in.

I remember hearing Kelly Cutrone say in an episode of The City (yep, I watched) that it’s not worth going to fashion week unless you’re sitting in the front row. That might be one of the most ridiculous things I’ve ever heard. Now granted, maybe if you’re a celebrity it could hurt career if you’re caught standing back with the pack of normal people, but if you’re a normal person standing with other normal people it isn’t going to kill you or your career. In fact, it will help it.

Bloggers Sitting Front Row at Herve Leger by Max Azria

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I’m not a fashion blogger that’s going to tell you how to blog your way to the front row. That takes time, effort, publicity, and a heck of a lot of clout. That being said, I can give you specific steps to take matters into your own hands and attend something only a few people get to go to in their lifetime, on a regular basis (as regular as two weeks out of the year can be). Consider this post your fashion week pamphlet and me as your fashion blogging tour guide. Now, if you could please watch your step and locate the nearest emergency exit… Who’s up for the ride?!

For more, read all about my journey from “Fashion Week on a Budget” to “Occupy Fashion Week… What the 1% Wears.”

10 Steps on How Fashion Bloggers Can Get Into Fashion Week 

1. Write a Post about Fashion Week (even if you’re just watching it on YouTube)

    • If you want to attend fashion week you need to look like you care about attending and covering fashion week. There are many ways to cover fashion week without being there in “real life”. You can now watch the live shows on YouTube, discuss the new fashion trends specifically from the designers who showed, or street style from the realway rather than the runway. There are a million creative ways to cover New York Fashion Week without having to actually be in New York.

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2. Apply & Get Approved

    • Go to www.MercedesBenzFashionWeek.com about 3 months before hand. In fact, they should have a date posted letting you know when applications begin. Just know ahead of time it’s approximately 3 months before fashion week begins.
    • To get approved you must pay $80 (only charged if approved).
    • You must fill in at least 2 pieces of your previous work (posts). Your best shot is to have your work relate to previous fashion week coverage.
    • You must fill out your affiliation with the press such as your blog & blog address.

3. Receive the List of Designers

    • After being approved, you will receive an e-mail letting you know when Mercedes-Benz Fashion Week will release a list of the correct contacts and their info of the PR firms representing the designers showing at fashion week.
    • Don’t wait until you get this list to craft your e-mail. Have it ready so that the day you receive the list you can send it out.

4. Craft & Send an E-mail to PR Firms

    • On the day that Mercedes-Benz Fashion Week sends out the list of PR contacts, start sending out your e-mails.  Make each one somewhat personal with the core of the e-mail staying the same.

5. Receive Invites & RSVP

    • Join FashionGPS. This is how most PR firms will conduct their invites and their RSVP’s.
    • Once you receive your invites, RSVP immediately.
    • Print out your invitations with barcodes on them or organize them on your smart phone for when you check in at fashion week. Trust me, it will make things a lot easier!

6. Get Your Press Pass

    • Congratulations you made it! Now, once you get to New York Fashion Week you will need to get your press credentials. In order to do this, you must go to the “Press Trailer” normally located across the street from where ever fashion week is currently held.
    • Do not lose this! It’s your key for the week.

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7. I’m In, Now What?

    • Once you get into fashion week there will be a couple different kiosk scanner centers. These are where you can scan your press credentials to print out your tickets for the different shows you’re scheduled for on that particular day. Sometimes the scanners don’t work which is why it’s important to have your RSVP e-mails organized or printed out with barcodes included so that you can scan those directly if all else fails.
    • If worst comes to worst and you didn’t get in to a show you were dying to see. You can stand in line (photo below) to see if there is any extra standing room. Often times, they will give you a standing room only ticket.

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8. Standing, Priority Standing, Seating Assignments

    • Your “seating assignment” may not actually be a seat. If that makes any sense at all? If you received an e-mail with an invitation saying you have a seat assignment it means you’re guaranteed to get into the show, but this doesn’t mean you physically have a seat. It’s likely if you’re not “well-known” or are not an editor etc… you’ll have standing or priority standing.
    • Standing: This means you have last priority for this particular show. They will seat in this particular order:   the people with seat assignments then priority standing then standing. Don’t let this discourage you. You’ll still have a great view (honestly, it’s better for photos).
    • Priority Standing: This means your importance level is somewhere between seating assignment and standing. You’ll get priority when it comes to a prime spot behind the people who have seats. Another prime location for photos.
    • Seating: You are admitted anytime once they begin seating and have a specific seat assignment for the show. The perk, some designers will leave gift bags for you on your seat. However, be sure not to show up too late. Otherwise, your seat will be filled in by those who are standing.

9. How to Get a Seat

    • One of the tricks of the trade is to pay attention to open seats. The girls working the show will only wait so long before they are told to start filling the empty seats (from people who didn’t show up). This is your opportunity to get as close to the rich & famous as possible, not to mention the opportunity to see the amazing detail of the designers runway clothes. Pay attention to the girls working and let them know how many people are with you so that if they see 1 or 2 seats open they’ll look to you to fill it.
    • Score!

Second Row at Zang Toi, Third Row at Falguni & Shane, & 5th Row at Reem Acra

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10. What to Expect

    • Expect Paparazzi/Photographers to take photos of you walking into Lincoln Center or where ever fashion week is held. They are looking for street style, detailed accessories that fit a story, or the most ridiculous outfits. Want to get noticed? Wear something utterly outlandish and I can guarantee you’ll have your photo taken.

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    • Chaos. The crowds for the morning shows are normally pretty calm, but by the time night comes around expect the lobby to be packed with people. It’s like a mini Times Square only less foreign people with tennis shoes and more style.
    • Celebrities, socialites, & everything in between! You are going to see celebrities, so don’t stalk them. Get used to it, grab a quick photo, and move on. Don’t be a creepster, period.

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    • The runway show itself only lasts around 15 minutes, but prepare yourself for some serious standing. You will start lining up an hour before hand. For example: if a show starts at 2pm expect to start lining up at 1:30pm and not getting into the tent until 2:30pm.
    • The Box, Studio, Theatre, Stage: these are the names of the different tents where the shows are held.
    • The Box is a presentation only show. You can go in anytime throughout the entire hour. Models will be standing in their outfits, and you can walk around and take photos of them. It’s not a runway show.

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        • The Studio is a runway show, but it’s a smaller tent with only around 6 rows or so.

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        • The Theatre is a runway show and it is the biggest stage of all of them.

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        • The Stage is a runway show and it’s the second largest of all of them.

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Check back tomorrow for a full post discussing what fashion trends to watch for this season!

Meet ProFASHIONal: Macala Wright, Lifestyle Marketing Expert & Founder of FashionablyMarketing.Me

Name: Macala Wright

 Job:  Lifestyle Marketing Expert, Retail Business Journalist

Age: 31

Industry:  Lifestyle, Entertainment and Technology

Twitter or Facebook: @Macala

Websites: http://fashionablymarketing.me/

If you’re a fashion blogger and/or hoarder of fashion blogs you know the feeling of coming across different articles throughout the day. Some entertain you, some make you laugh, and some make you think. On that note, let me introduce you to the brains behind what some would call the “make you think” blog, Ms. Macala Wright. I’m not sure whether it’s my inner geek, marketing degree, or the fact that I’m a self certified (frame included) fashion junkie, but I can’t help to frequent FashionablyMarketing.Me with a bit of post stalking from time to time.

It was no different a few weeks ago when I ran across an article by Macala appropriately title: HOW-TO: Fix The Broken Relationships Between Bloggers And Brands. This post led to a conversation (for a solid 2 hours) with my husband which led to an e-mail to Macala which led to a magic interview and VOILA!! Interview complete! Macala typed away giving us insight from how she began blogging to how she became a lifestyle ninja (or in other more sophisticated words, expert) to her opinion on fashion bloggers influencing the industry. Whether you’re a fashion blogger yourself, marketing guru, or landed here from the far, far land of Facebook enjoy a behind the scenes look of the making of Macala Wright.

ProFASHIONal: Macala Wright – in black

with

Reality Chic – in pink

 

Take us back to the beginning… how did you first get involved with digital media, and when did you realize fashion and lifestyle brands were your cup of tea?

It was quite accidental. I felt that I was a woman with great taste, I love digital and social media, so when the time came to apply my knowledge of technology to an industry, I chose fashion.

After working as a director and vice president in marketing for previous companies what enticed you to start your, now, well known blog FashionablyMarketing.Me?

I realized that there was a great need to help brands, retailers and even the companies that worked with them to discover and understand new digital platforms, networks and social technologies.

At what point did you realize there was a need for teaching brands about the importance of digital media, and how they could use it?

The day I started FashionablyMarketing.Me in 2008. This year, we’re launching a master class series to help industry professionals dig deep in specific subject matter. One of my closest friends and colleagues, Jennifer Margolin (@RedSoleDiary) and I are also launching FMM’s first innovation summit.

Was your plan always to grow the blog into a mega fashion resource or did it just happen?

I never realized that FMM would become what it is today, I probably would have called it something different. Many people can’t spell the site name. I’ve been working in retail for nearly a decade and this past month it became abundantly clear that FMM is what all the people I know in many industries wanted. So, with a little fear and apprehension, I’ve dedicating what I do to it full force.

Do you have any technical advice or tricks of the trade for bloggers or entrepreneurs on how to grow their online site?

If I could share three things with bloggers, it would be this:

 

  1. The quality and originality of your content is the key to success. Don’t write about what everyone is writing or regurgitating from WWD or Style.com. Create your own world and experiences.
  2. Don’t plagiarize or fail to give credit to your sources. This is my #1 pet peeve. While it irks me, it also hurts and is disheartening when you see someone that takes a piece of or your entire work and calls it his or hers. Fashionably “cite” and you’ll make great friends that will help you grow.
  3. Before you launch a blog, or continue on the path you’re on, do an assessment of what exactly your blog is for? Is it something that’s a platform to get a job in the industry you want? Is it what you want to make your living off of? If so, know that it will take a lot of consistency and dedication to build. Make sure your subject matter is something you’d want to be working on in two, three, or five years.

You’ve been featured in multiple publications. How did you go about positioning yourself as an expert and start contributing to sites such as Mashable and CBS?

Haha, I feel like there’s nothing I haven’t been quoted in or featured in. I established my expertise by having a point of view and voice. I dug into the subject matter and all the things that surrounded it and deconstructed whatever I wanted to know. I then applied what I learned in the industry I worked in. At some point, the learning stops, and creating becomes an art.

Do you have any tips for fashion bloggers or freelance writers looking to turn blogging into a full time career?

Aside from the tips above. I think you need to educate yourself. You need to treat your blog like the business you want it to be from day one. Do your homework, use resources like IFB, Fashion Bloggers Over Thirty, buy Yuli Ziv’s book on blogging and check out FMM’s recommended reading for bloggers and read what we’ve written in our bloggers and brands section. Also, make sure you have editorial guidelines, legal disclaimers and proper contact information on your website.

What’s your opinion on fashion bloggers influencing the fashion industry and the way brands are reacting to this in the digital space?

At first, brands needed bloggers. Now it’s the reverse bloggers need brands in order to build mutually beneficial, long lasting partnerships. 2012 is going to bring a lot of changes to the lifestyle blogging landscape.

Whether it FTC regulations or just the way brands leverage bloggers as marketing/PR partners, there is going to be a shake down. More bloggers will get agents (which is a little silly, but understandable) but that will fade.

You’re going to start see bloggers becoming part of larger networks in order to monetize their work and be a part of digital initiatives. Style Coalition is a great example of the first wave of this; Style Caster’s We Are Masthead is another. Vogue, Elle, and Glamour already have influencer networks. The space is crowded; but fresh perspective, razor sharp taste and grace will always cause new talent to rise. Intelligent thinking to the launch is key to this. As they say, cream always rises to the top.

It seems brands want to work with bloggers yet don’t know why or necessarily how to do so. Do you have any suggestions for brands on how to best work with bloggers and vice versa?

For Brands

1.Brands, retailers, or trade industry companies should not work with bloggers if they don’t respect them and realize their value.

2. Brands must understand that the most popular bloggers aren’t necessarily the right bloggers for their goals. Just because blogger “X” works with everyone, doesn’t mean blogger “X”s audience is going to resonate with yours.

3. If you invest early and nurture new talent, you’ll reap the rewards for years to come.  Consistency is key. Like fashion, blogging can have fads, surpass them with timeless style.

If you could give one piece of advice for brands (big or small) wanting to increase social engagement, what would it be?

Stop copying what everyone else does. Take some time, do some internal think tank sessions with your team and care about you’re social manifesto (that fits your brand’s manifesto). Lululemon and Holstee are great places to start. PR Couture has a great post on this, and you can also look at the Hilton Luxury Manifesto.

After years of working in this field and watching digital media do you have any insight to the “magic sauce”? In other words, what makes a digital campaign or website successful?

Haha, I can’t give you everything, but I can give you emotions that it takes to achieve success. The qualities required are dedication, perseverance, feeling comfortable in uncharted territory and ability to change course in a short time. The best campaigns are interwoven with fluidity.  The best websites are easy to use and draw you in (Ahalife.com, Nowness.com, and anything Anthropologie does rocks my fashionable world).

For those 20 somethings who have a marketing background but interest in fashion, do you have any tips for those who aspire to have a similar career to yours?

Yes, take writing classes, take a film making class, and take as many classes on business with focuses on digital marketing you can add. The largest challenge for young graduates is having the proper business education. The second piece of advice I can offer is for you not to feel like you’re going to be able to have all the perks of a job without paying your dues first. We’ve all gotten coffee, entered data and done things we could not believe we’ve done in the name of our careers.

What is a typical day like as Macala Wright, founder at WHY THIS WAY & Editor-In-Chief of FashionablyMarketing.Me?

Coffee, Yoga, Email, Coffee, Client Calls, Coffee, FMM articles, Email, Horse stable.

Last but not least, are there any new projects you’re currently working on that you’d like to share?

Currently we’re working on one the biggest things we’ve ever done. Once you see it, you’ll love it.


Tomorrow meet proFASHIONal: Beth Thomas Cohen, President/Partner of B’squared Public Relations 

Send us the questions YOU want to hear answered:  erin@realitychicblog.com

If you’re a proFASHIONal & want to be considered as an interviewee send an e-mail at:

erin@realitychicblog.com

Top 10 Blog Posts of 2010!

Become a Nudest! (Sort of?!) -When being fashionably nude, became cool.-

Don’t Pull a Heidi Montag…I’ve Got Other Ways! -Skip the plastic surgery.-

5 Ways to Look Professional & Young (Surprising, Right?) -Helping one 20 something at a time.-

An Addiction Ends….The Hills! -Don’t worry LC is back!-

Total Eclipse of Most of Our Hearts! -Apparently being 23 doesn’t stop you from acting like your 12.-

What to Wear in College…Yes, Sweatpants Are Included! -When going to class isn’t your only concern.-

How to Smell Like a Celebrity?! -I think the title says enough.-

Insulted Via Facebook (5 Reasons to Avoid Sparkle Pants) -You read it right..via Facebook.-

Don’t Put Down the Burrito! What to Wear Days After the Holiday? -How to recover after the eating extravaganza of the holidays.-

‘Tis the Season of Flannel! -An ode to comfort and the holidays!-

How to Smell Like a Celebrity?!

I suppose I get the fascination with celebrities. They are often styled to perfection, attend glamorous parties, and have flawless make-up and/or some really good botox! It’s like a fantasy land to most everyone else. So when seeing celebrities do “normal” things such as grocery shop, stuffing their face, or laying out on the beach it brings them back to being “human like”. It’s kind of like seeing your first grade teacher for the first time outside of school and suddenly realizing not only do they have another life but also a first name.

However, there is one thing that I cannot grasp at all! That is the fascination of wanting to smell like a celebrity as if only celebrities smell good! Maybe it’s some sort of right of passage that once you cross over into the Land of Celebrity you must let your smell be known and by this I mean… come up with a super cheesy name and a scent that resembles some sort of flower or ridiculous sexual fantasy!

Which in this case we probably shouldn’t hold our breath for “Orangelicious by Snooki” or “Gym,Tan,Laundry a scent of sweat, coconut, and cotton by The Situation”. Oddly enough, I have never once woken up and thought “Today is the day I want to smell like Mariah Carey”! Yet, everyone and their publicist is getting a perfume.

It’s one thing to see a celebrity and ask them for their autograph or say something like “Hey, I’m a fan of your work”, but another to see a celebrity and suddenly say “Hey, do you mind if I smell you because I have your perfume and just want to make sure you smell exactly like it?” It might be crossing the line.

Sure I get the idea of more publicity, but aren’t there better ways? Do we really need another celebrity to smell like or a  another perfume with a cheesy adjective or noun to describe it..I think not!

I hate to be the one to break the news, but no matter how much of this junk we spray on us we aren’t going to turn into Britney Spears, Halle Berry, or a mermaid?!

So unless you’re striving to be a pure brilliantly, radiant, glowing, lovely, hot, siren, lollipop blinging, orchid smelling, voluptuous woman I suggest stopping the madness and sticking to a little deodorant and some Bath and Body Works spray!

10 Fall/Winter Must Haves. Forget the Rest…

With a plethora of information on Fall/ Winter trends and so-called season “Must Haves”,  how in the world are you suppose to know what is actually worth buying or what will be “out” in just a week. After all, magazines come out with new “Must Haves” every monthly issue!

For a girl with a budget, affording these “Must Haves” every month not only puts a giant HOLE better known as a CANYON in my wallet, but also leaves me questioning whether the item I just bought is a weekly trend or stellar fashion piece.

In order to break through the clutter I’ve come up with a list for the “real girl”. They are Fall/Winter Must Haves that will not only last through this season, but next season as well!! Check out these trends that are worth buying, and Forget the Rest!

10 Fall/Winter Must Haves

1. A Giant Comfy Sweater- Whether it be a cable knit, wool, or just a bulky sweater. Comfort has never looked so chic not to mention warm!

2.Cardigan- Classic cardigans will never go out of style. You can’t go wrong! Any color, any style. If it’s looking a bit boxy, cinch it with a belt!

3. Trench Coat- Classic and effortless! It will last you years.

4. Leggings/Patterned Tight- Pair leggings with a long comfy sweater or a long cardigan. Subtle patterned tights are a perfect way to add something extra to your outfit. Match your leggings or tights with the same color as your boots!

5. Blazer- The blazer is not leaving anytime soon. Wear it with jeans and a white tee or dress it up with a skirt or dress. This item is completely versatile!

6. A Comfortable Boot- It’s your choice on the heel size. No one knows your feet better than you, but they must be easy to walk in! Everyone should have a boot for the winter/fall!

7. Skinny or Straight Leg Jean- These are a necessity in the winter months. Stuffing your jeans inside your boots will be a thousand times easier and looks ten times better!

8. Flats- A good flat can be worn throughout the year! Choose wisely!

9. Faux Leather Jacket- The leather jacket has been around for years. It’s the simplest way to look sexy and great for “going out” in the winter months!

10. Something Printed! Whether it be plaid, floral, or a striped shirt a print is a great way to add life to your outfit. This piece can be layered throughout the seasons and can be worn all year long!

Effortless Chic… Layers, Knits, and More

When thinking of cooler weather, hiking, or apple orchards visuals of  L.L Bean, Eddie Bauer, and Lands End ads all come rushing to mind.  However, capturing this effortless outdoorsy look in a modern way can be somewhat difficult meaning:

It’s sort of like having to put on make-up to look natural…Looking effortless takes some effort!

This fall season it’s all about layering, belting, and looking comfortable! Think comfort over style and you’ll end up looking chic!

How to achieve this Outdoorsy Rustic look? Pair classic tanks with long sleeve tees and/or button-ups and layer with chunky knits, cardigans, or jackets. Belt the look if your shape starts to resemble a square! To finish off, add one of these particular items such as a patterned scarf, rustic jewelry, or a knitted hat. And last but not least don’t forget the BOOTS!

Need some help? Check out these brands for a boost!

Lands End Canvas

Eddie Bauer

J.Crew

Urban Outfitters

Old Navy

Reality Chic’s: Realway

“Why have the Runway when we have the Realway?”

Whether it be going out for the night or just chilling outside Joyce Wong from Illinois is definitely looking chic! She shows how to take a soft pretty detailed skirt to the next level simply by adding a little black. Check out more of Joyce’s Reality Chic looks on her blog:  endlessnightsnyc.blogspot.com

Do you walk the “Realway”? E-mail me your photo and you could be featured on Reality Chic’s: Realway!

E-mail:   realitychic@realitychicblog.com

Follow Reality Chic on Twitter

and Facebook!

Reality Chic’s 1st MEET and GREET: Blogger Feature

The Blogosphere is somewhat of a mystery. It’s where many of us “mystery people”, a.k.a bloggers, sit in our P.J’s typing thoughts that cross our mind, but it’s also one of importance where breaking stories can hit the fan! So what better way to get to know fellow pajama writers/bloggers than to personally meet them! I’ve asked 6 bloggers, 6 questions…a so called: MEET and GREET! Check out what these bloggers have to say!

  1. How did you start your blog, and what is it about?
  2. What’s your favorite blogging topic?
  3. My fashion pet peeve is ______________!
  4. Who is your fashion icon?
  5. Where do you go for style tips and advice?
  6. Why do you love blogging, and what keeps you going?

Meet: Star’s Pink World www.starspinkworld.blogspot.com

1.One day I decided to start a blog, so I did!  No reason in particular. My blog is about a lot of things! Movies, books, Twilight, Parties, Pink …

2.I love blogging about anything pink!

3.I dislike crocs, and sandals worn with socks!

4.Eva Longoria-Parker. I love everything she wears. She has fabulous style.

5.I get a lot of style tips from magazines. My favorite is InStyle.

6.I love sharing my ideas with people, and receiving feedback! I enjoy reading other peoples blog, and being inspired!  It makes me happy so I keep going!

Meet:Miss Vinyl Ahoy http://missvinylahoy.wordpress.com

1.I’ve always kept a diary or blog of some sort. I had a live journal all through college that I deleted after I graduated because I just didn’t want to keep it anymore (lots of roommate and boy drama!) I started this blog because I felt like I needed an outlet from my normal 9-5 job and I wanted to do something creative. Plus, I wanted to share my daily outfits with my sister, who lives in another state. It just kinda went on from there.

2.I love blogging about what clothes I wear and how to save money when shopping (buy stuff secondhand!!). I also love being able to give my readers a firsthand look at stuff on the store shelves. I have little modesty, so I have no problem going in the dressing room, snapping a bunch of pics and loading ‘em up!

3.Wearing leggings as pants. They’re NOT PANTS! I blame it all on Lindsay Lohan. It doesn’t matter if you’re skinny and cute, it the fabric they’re made from is thinner than yoga pants they shouldn’t be worn as pants.

4.Zooey Deschanel. She’s so good at mixing vintage-looking pieces with modern ones. She wears girlie clothes, like dresses, but never looks overly done up. She seems to have a ton of fun with fashion, and I really like that.

5.Honestly, other blogs. I like to see what other ladies have on, how they styled it and what they do differently than me. I don’t know a ton of other bloggers, but I feel like there is this community so I can send someone an email and not feel weird about it.

6.I love blogging because it gives me a hobby that I can control. I can choose what I wear, how I wear it, where I shop, etc. It gives me the creative outlet I was struggling to find. I also don’t have a ton of girl-friends, or friends IRL. Blogging gives me that group of friends I don’t have. I keep going because I want to, because I want to write about this stuff. I find myself sitting at home with my husband and thinking “oh, I should write about this, or that” and he just laughs, but I think he’s happy I found something I’m passionate about.

Meet:Glossary www.glossaryzine.blogspot.com

1.I started Glossary in September ‘09, a few months after returning from London where I lived and worked for a year. I now live in my hometown, Durban, which is a smallish coastal city in South Africa. Durbs is a great place but I started to feel a bit disconnected from the buzz of a big city like London. To help me feel plugged in to the world out there, I started reading fashion and lifestyle blogs, which inspired me to start my own blog. Glossary is rather like my digital scrapbook, filled with photographs of the people, places and things that inspire me. I chose Blogger as a platform because it seemed simple and easy to navigate!

2.Right now, I’m having a ball writing about fashiony things and finding my personal style. I love reading ‘What I Wore’ posts on other blogs. I always imagined that I were to write about anything, it would be music as that’s been a life passion of mine but for now, I’m playing among bows and boots!

3.My fashion pet peeve is tops with silver and neon splatters! For some reason, South African stores are full of ‘em.

4.Since watching the September Issue, I’ve become besotted with Vogue Creative Director, Grace Coddington. She’s a down-to-earth genius.

5.Reality Chic of course! I also turn to Mademoiselle Robot, wishwishwish and draw heaps of inspiration from Sandra Beijer. My fave mags are Lula and British Elle.(Links are www.mademoisellerobot.com, www.wishwishwish.net and http://rodeo.net/niotillfem/ for Sandra)

6.Blogging is just so much fun.  It makes the world feel smaller and I love being able to chat with someone in Sweden about skirts for example! I think I’ll be making scrapbooks forever so I’ll probably just keep on blogging!

Meet: Steff Metal http://steffmetal.com ;  http://etsy.com/shop/steffmetal

1.I wanted to start a blog to promote my writing (I’m a novelist) and also to connect with other likeminded individuals all over the globe. I knew I should be writing about heavy metal, since I eat, sleep and breathe it. So I studied all the popular metal blogs – and discovered they all featured music review, band interviews or music discourse – no one was writing about the subculture itself. So I started Steff Metal.Steff Metal is an alternative magazine about metalhead fashion, lifestyle and culture (we call it kvlture). I write the entire magazine – the feature articles, the fashion spreads, the advice column, the editorial, the reviews, the shopping guide. Steff Metal is the Cosmo of the dark side.

2.Heavy Metal!We metalheads live by a certain phrase:

“Heavy metal, or not metal at all. Wimps and Posers, leave the hall.”

3.On me personally? Pointy-toed shoes, empire-cut dresses and makeup. Also, I have a phobia of nail polish. For real – it makes me feel sick just thinking about it.

On other people? Women who put their makeup on in the car, on the motorway.

4.Iron Maiden? No, seriously.

Liv Kristine, Tarja Turunan, Sharon den Abel, Angela Gossow, Simone Simons, Doro.

5.Kingdom of Style (Michelle is a women after my own heart), Palpable Obscura, Gala Darling, Positively Bleak, Rackk and Ruin, Grabage Dress.

6.I love the instant connection with people. I love running my own website. I love writing. I love having an excuse to write about metal and fashion. I love my fellow bloggers. I love connecting.

Meet:Dozen Dresses http://dozendresses.blogspot.com

1.I started my blog Dozen Dresses in September just out of boredom and a
place to ramble on about fashion. It’s a personal fashion blog, bit
like a diary in fashion ramblings really!  But I do blog about all
sorts of sartorially related stuff so  I guess it’s a bit of a mix.

2.I don’t really have a favourite, I like blogging about all sorts of stuff but I do like outfit posts! Haha, partly because they’re easy and quick, but they’re  also a perfect snapshot of my own style and they give me something to write about too, like musings on vintage when I’m wearing a vintage dress and stuff.

3.Crocs. Do they even count as fashion?

Normally I’m a “whatever floats your boat” kind of person, but Croc
shoes deserve to be put in a boat and floated onto the other side of
the world. I find them really unattractive to be honest

4.I don’t really have one fashion icon as such, but there are just lots and lots of people whose style I really admire. Audrey Hepburn is  truly iconic though, and I like Alexa Chung’s style too – I would definetely love to raid her wardrobe!

5.I find that forums on Lookbook and Mylook are really helpful becuase sometimes you just need more opinions on something, but people on fashion communities like those are always great for advice when you’ve got a question or dilemma. But blogs and magazines are the best for tips and inspiration on how to style things.

6.I love blogging because it’s like an outlet for all my fashion-related thoughts to pour into, because no one I know really likes fashion and is willing to sit and listen to me blab on about it. Getting comments and commenting on other blogs is like a little network almost, and it’s interesting to read what other people think. And it’s actually really fun to blog, so that keeps me going. Blogging is like a little hobby for me!

Meet: Fashion Art Expression http://fashionartexpression.cz.cc/

1.I started my blog through blogger. I wanted to share my style and opinion and connect with other people who have the similar ideas. My blog is about unique and creative styles of fashion and art.

2.My favourite is fashion Illustrations. I just love to read a blog about fashion illustrations.

3.lots and lots of sample sales!!! I’m absolutely addicted to sample sales =P

4.Walter van beirendonck. He has a unique sense of style. In every design there is a tiny (or big) scent of irony.

5.I look up some pics of japanese outfits. I love there sense of style, so daring and care free. There is always something a like to get inspiration from.

6.I love blogging because I get to meet so many different people all over the world. I couldn’t keep on blogging  of it wasn’t for the new friends I made through blogging. They give me so much pleasure in what I do.

Smart Shoppers Unite (www.smartshoppersunite.com)

It’s time I give some advice that can be used everyday…so here it is:

Who doesn’t like a good deal? Right? I mean bragging about about a Louis Vuitton just isn’t the same as bragging about a $3.00 shirt! I’ve recently been involved with smartshoppersunite.com. It’s a great group of people that post discussions from “Where to find SPANX bathing suits” to “What’s the best way to Invest” .

It’s really simple to create a profile (very facebook like, except easier).  Give it a look, browse the discussions, and feel free to add me as a friend (my name is: Reality Chic)! Let me know what you think….and hopefully I’ll chat with you soon!                                  Profile Pic @ smartshoppersunite